Rupert spent many years in the industry as a make-up artist and Creative Director and has developed numerous award-winning cosmetics. He has had a long career in product development, working with some of the world’s most prestigious cosmetics manufacturers. Juliet, a photographer whose work has featured in The New York Times and Rolling Stone, brings her expertise in imagery, graphics and brand design to delilah.

Driven by the lack of boutique British brands, the team has poured all its experience and expertise into delilah. They were inspired by an abundance of quintessentially English influences, from Britannia Metal, a traditional semi precious, pewter coloured metal that inspired the design of the packaging, to the crown gold accents that run through the whole line. Crown gold was a rose coloured gold introduced by Henry VIII to replace the gold sovereign…. and of course the beautiful British Deliah Rose, the delilah symbol.